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Health Advisor Portal to Remove Asymmetry of Information in Healthcare

May 03 2016
Health Advisor Portal

A web enabled platform called ‘Health Advisor’ was launched by ICICI Lombard General Insurance in March 2016. It gauges the quality of about 1000 hospitals covering primary, secondary and tertiary segments in terms of quality of treatment, cost of treatment, etc.

Mr. Amit Bhandari, Head, Health and Agri Insurance, Underwriting and Claims, has stated that the Health Advisor is aimed to increase the transparency of healthcare so that customers can make better decisions. The idea is to provide information to customers and not just ICICI Lombard policyholders about which hospital they should approach for their treatment.

ICICI Lombard took upon itself to introduce a rating platform wherein the customers will be able to find the right hospital for their treatment based on ratings given by others who have already availed the services in the hospital.

Since the portal is available to both insured and non-insured, the belief is that in the long run, it will help keep a check on the healthcare expenditure. Moreover it will further make customers aware about the benefits of healthcare insurance. The portal provides an idea about the average rate of expenses incurred for treatment incurred in the preferred hospital.

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