Parameters
|
Glampacker
|
Backpacker
|
Appearance
|
Stylish travellers who splurge on luxurious hotels and expensive vacations.
|
Independent and low-cost travellers who want to explore as much places as possible on a limited budget.
|
Objective
|
Want to see the world without sacrificing their personal comfort.
|
Ready to sacrifice their personal comfort for travelling.
|
Travel Budget
|
High
|
Low
|
Age of travellers
|
Not so young.
|
Usually youngsters.
|
How to spot them
|
Chic dressing style with lots of bags for shoes and makeup.
|
Decently dressed with maximum one bag
|
Usually found
|
At designer stores or salon.
|
At street food stalls and public transport.
|
Preferred Venues
|
Prefer luxurious and comfortable stay over budget hostels and hotels.
|
Deeply immerse themselves in local culture and prefer budget hotels and hostels.
|
Souvenir
|
Buy expensive gifts from designer shops and return with more luggage than what they had taken
|
Prefer unique pieces over costly jewellery and capture materialistic things in their camera instead of buying them.
|
Result
|
They come back with a nice tan and slimmer wallets
|
They gain lifetime experience and memories
|